What is D&B Hoovers?
D&B Hoovers is a sales intelligence tool from Dun and Bradstreet. It provides firmographic data and analytics to help teams identify and research target accounts. Users access a large business database to support prospecting workflows.
D&B Hoovers operates as a sales intelligence solution built on the Dun and Bradstreet data network. The platform gives revenue teams access to company profiles, financial data, and industry analytics. Sales professionals use it to build targeted account lists based on specific firmographic criteria such as revenue, employee count, and location. The tool integrates with common CRM systems to sync prospect data directly into existing workflows. It serves teams that need verified business information to prioritize outreach and qualify leads.
Ideal Customer Profile
B2B sales and marketing teams at mid-market or enterprise organizations that require deep firmographic data for account-based prospecting.
Key Features
- Firmographic filtering for company research
- Business database with global coverage
- Account list building and export
- Financial and industry analytics
- CRM integrations for data sync
- Prospect lead scoring capabilities
- Contact data access
- Company profile alerts and monitoring
How to use D&B Hoovers
Teams use the platform to define ideal customer profiles and generate lists of matching accounts. Users can filter companies by industry, size, and growth signals, then export contacts for outreach sequences. The CRM integration allows sales reps to pull relevant firmographic data directly into their deal records.
Pricing
Pricing is not publicly listed and requires a conversation with the sales team.