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Planable

Planable

Plan, collaborate on, and schedule social media content in one workspace.

Marketing OpsContent ManagementMarketing Tools
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What is Planable?

Planable is a social media management platform built for marketing teams to streamline content workflows. It provides a visual workspace where stakeholders can review, approve, and schedule posts across multiple social networks. The platform focuses on speeding up the approval process for social content.

Planable centralizes social media content planning into a single visual interface that mirrors how posts appear on live platforms. Marketing teams can draft posts, attach media, and organize content by campaign or brand within shared workspaces. The platform supports real-time collaboration, allowing team members and clients to leave precise feedback directly on individual posts. An integrated approval system lets managers accept or reject content before it goes live, reducing the risk of errors. Users can schedule approved content to publish automatically across connected social accounts. This structured workflow helps marketing departments maintain brand consistency while reducing the time spent on back-and-forth communication.

Ideal Customer Profile

Marketing teams and agencies managing multiple social media accounts who need a structured approval process before publishing content.

SMBMid-marketAgency

Key Features

  • Visual content calendar with multiple viewing modes
  • Real-time collaboration and commenting on posts
  • Multi-level approval workflows for content governance
  • Direct publishing to major social media platforms
  • Workspace organization by brand or client
  • Post preview matching live platform layouts
  • Support for multiple social network integrations
  • Role-based access and permission controls
  • Content labeling and filtering by campaign

How to use Planable

Teams connect their social media accounts to the platform and invite collaborators or clients to specific workspaces. Content creators draft posts in the visual editor, tag colleagues for review, and submit them through the configured approval workflow. Once approved, posts are queued to the content calendar for automatic publishing at scheduled times.

Pricing

Pricing starts with a free tier for basic use, with paid plans available for teams requiring additional workspaces and users.

Quick Facts

Stack position
Marketing Ops
Category
Content Management, Marketing Tools
Best for
SMB, Mid-market, Agency
Pricing
Pricing starts with a free tier for basic use, with paid plans available for teams requiring additional workspaces and users.
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Subcategories

Content CollaborationSocial Media Management