Attio
Attio is a customer relationship management platform designed around AI and automation.
Updated April 2026
Overview: What is Attio?
It connects your data sources in real time and lets teams build custom workflows. The platform targets startups and scale-ups that need a fast, adaptable system.
Attio functions as a fully customizable CRM that automatically syncs with email, calendar, and third-party data sources. Records enrich themselves in real time, reducing manual data entry across the team. Users can build tailored workflows and reports without relying on developers. The automation engine handles repetitive tasks so reps can focus on closing deals. Built-in call intelligence and advanced data features are available on higher tiers. Security and compliance standards meet enterprise requirements.
Fit: Ideal customer profile.
GTM builders at startups and scale-ups who need a flexible, automated CRM that adapts to complex workflows.
- Seed
- Series A
- SMB
Capabilities
Key features.
01
AI-native record enrichment
02
Real-time data synchronization
03
Customizable workflows and reporting
04
Low-latency automation engine
05
Built-in call intelligence on Pro tier
06
Automatic email and calendar sync
07
Private lists and team workspaces
08
Enterprise SSO and SAML support
09
Flexible object and field creation
10
Native integrations with key tools
Usage
How to use Attio.
Teams begin by connecting their inboxes and calendars to enable automatic data capture and enrichment. From there, users create custom lists, build automation sequences, and configure reports tailored to their pipeline stages. Templates and onboarding guides help new users get workflows running quickly.
Cost
Pricing.
Free plan available for up to 3 seats. Paid plans start at $29 per user per month. A 14-day trial is offered.
Free
$0.00
- 0$ start
- 3 seats max
- real-time sync
- automatic enrichment
- basic email send
- monthly billing
Plus
$29.00
- save 20%
- unlimited seats
- private lists
- email sending enhanced
- no seat limits
- single teams
Pro
$69.00
- save 20%
- multi-team orgs
- call intelligence
- advanced data
- priority support
- unlimited seats
Enterprise
$custom
- large organizations
- unlimited objects
- SAML and SSO
- flexible invoicing
- custom features
- talk to sales
At a glance
Quick facts.
- Stack position
- CRM
- Category
- AI Marketing Tools, Data Sources, Linkedin Tools, Sales Tools
- Best for
- Seed, Series A, SMB
- Pricing
- Free plan available for up to 3 seats. Paid plans start at $29 per user per month. A 14-day trial is offered.
Subcategories
- Account Research
- AI Account Research
- AI CRM
- AI Data Enrichment
- AI Funnel Builders
- AI Lead Enrichment
- AI Lead Intelligence
- AI Lead Management
- AI List Building
- AI Sales Funnel
- Best AI Marketing Tools
- Best Sales Tools
- Contact Syncing & CRM Integration
- CRM Built-In Data
- CRMs
- Integrations & Workflows
- Lead Scraping
- Lead Scraping & Data Extraction
- Sales Funnel
- Sales Intelligence & Buyer Intent
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Questions
Frequently asked.
How do you get started with Attio?
Connect your email and calendar to enable automatic syncing and enrichment. Then build workflows and lists to manage your pipeline.
What does Attio cost?
A free tier covers up to 3 seats. Paid plans range from $29 to $69 per user per month, with custom pricing for enterprise accounts.
What makes Attio different from other CRMs?
The platform combines AI-driven enrichment with real-time syncing and a flexible automation engine. This lets teams close deals faster with less manual work.
How does Attio sync and enrich data?
It automatically pulls data from connected email, calendar, and external sources. Records update in real time as new information becomes available.
Is there a free version of Attio?
Yes, the free plan supports up to 3 seats with real-time sync and basic features. Paid and enterprise tiers unlock advanced capabilities.
Where can you learn to use Attio?
The Help Center offers onboarding guides and automation templates. Priority support is available on higher-tier plans for additional assistance.
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