What is Attio?
Attio is a customer relationship management platform designed around AI and automation. It connects your data sources in real time and lets teams build custom workflows. The platform targets startups and scale-ups that need a fast, adaptable system.
Attio functions as a fully customizable CRM that automatically syncs with email, calendar, and third-party data sources. Records enrich themselves in real time, reducing manual data entry across the team. Users can build tailored workflows and reports without relying on developers. The automation engine handles repetitive tasks so reps can focus on closing deals. Built-in call intelligence and advanced data features are available on higher tiers. Security and compliance standards meet enterprise requirements.
Ideal Customer Profile
GTM builders at startups and scale-ups who need a flexible, automated CRM that adapts to complex workflows.
Key Features
- AI-native record enrichment
- Real-time data synchronization
- Customizable workflows and reporting
- Low-latency automation engine
- Built-in call intelligence on Pro tier
- Automatic email and calendar sync
- Private lists and team workspaces
- Enterprise SSO and SAML support
- Flexible object and field creation
- Native integrations with key tools
How to use Attio
Teams begin by connecting their inboxes and calendars to enable automatic data capture and enrichment. From there, users create custom lists, build automation sequences, and configure reports tailored to their pipeline stages. Templates and onboarding guides help new users get workflows running quickly.
Pricing
Free plan available for up to 3 seats. Paid plans start at $29 per user per month. A 14-day trial is offered.
Frequently Asked Questions
How do you get started with Attio?
Connect your email and calendar to enable automatic syncing and enrichment. Then build workflows and lists to manage your pipeline.
What does Attio cost?
A free tier covers up to 3 seats. Paid plans range from $29 to $69 per user per month, with custom pricing for enterprise accounts.
What makes Attio different from other CRMs?
The platform combines AI-driven enrichment with real-time syncing and a flexible automation engine. This lets teams close deals faster with less manual work.
How does Attio sync and enrich data?
It automatically pulls data from connected email, calendar, and external sources. Records update in real time as new information becomes available.
Is there a free version of Attio?
Yes, the free plan supports up to 3 seats with real-time sync and basic features. Paid and enterprise tiers unlock advanced capabilities.
Where can you learn to use Attio?
The Help Center offers onboarding guides and automation templates. Priority support is available on higher-tier plans for additional assistance.
