ClickFunnels
ClickFunnels is a sales funnel builder designed to convert website visitors into paying customers.
Updated April 2026

Overview: What is ClickFunnels?
The platform provides drag-and-drop tools that require no technical skills. It combines landing pages, order forms, email marketing, and analytics in one place.
ClickFunnels lets businesses create complete sales funnels without coding or design expertise. Users can build landing pages, set up order forms, and configure upsell paths within a single day. The platform serves online stores, course creators, and marketers who want to streamline their sales process. It includes built-in CRM functionality, email marketing capabilities, and business analytics. While it handles funnel creation and management well, it is not intended as a full ecommerce platform or advanced email automation system. The focus remains on guiding prospects through structured buying journeys.
Fit: Ideal customer profile.
Creators, course builders, and small online businesses that want to convert visitors into customers without technical complexity.
- Seed
- SMB
- Mid-market
Capabilities
Key features.
01
Drag-and-drop funnel builder
02
Landing page and survey creation
03
Built-in email marketing tools
04
Order forms and upsell pages
05
Online course and store builder
06
CRM and contact management
07
Marketing workflow automation
08
Business analytics and tracking
09
Custom domain support
10
Affiliate management center
Usage
How to use ClickFunnels.
Teams start by selecting a funnel template or building one from scratch using the drag-and-drop editor. They connect order forms, configure upsells, and link email sequences to automate the customer journey. Analytics dashboards let users track conversion rates and adjust funnel steps based on performance data.
Cost
Pricing.
$81/ Per workspace
Starts at $81/mo billed annually for the Launch plan. A 14-day free trial is available.
Launch
$81.00
- 1 workspace
- 2 team members
- 10K contacts
- 50K emails/mo
- 3 courses
- 5 custom domains
Scale
$164.00
- 5 workspaces
- 5 team members
- 75K contacts
- 300K emails/mo
- 6 courses
- unlimited domains
Optimize
$248.00
- 10 workspaces
- 10 team members
- 150K contacts
- 750K emails/mo
- 10 courses
- priority support
Dominate
$5997.00
- 20 workspaces
- 20 team members
- 400K contacts
- 1.2M emails/mo
- 20 courses
- VIP support
At a glance
Quick facts.
- Stack position
- Marketing Ops
- Category
- AI Marketing Tools, E-commerce Tools, Sales Tools
- Best for
- Seed, SMB, Mid-market
- Pricing
- From $81/Per workspace
Subcategories
- Landing Page Builders
- Sales Funnel
- Workflow Automation
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Questions
Frequently asked.
How do you use ClickFunnels?
Use the drag-and-drop editor to build sales funnels that guide visitors toward a purchase. Automate follow-up emails and manage contacts from one dashboard.
What does ClickFunnels cost?
Annual billing starts at $81 per month for the Launch plan and goes up to $5,997 per year for the Dominate tier. Monthly billing is also available at higher rates.
Why should you choose ClickFunnels?
It bundles funnel building, course hosting, CRM, and email marketing into a single platform. Pre-built templates and AI tools help teams launch quickly.
How does ClickFunnels work?
The platform creates structured funnels that lead visitors through a series of steps to buy, subscribe, or enroll. Each step is customizable with pages, forms, and automated triggers.
Is there a free version of ClickFunnels?
There is no permanent free plan. The platform offers a 14-day free trial to test features before committing.
Does ClickFunnels have an affiliate program?
Yes. The platform includes an affiliate center where users can manage referral partnerships and track commissions.
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ClickFunnels alternatives.
Talk to us: Pick the tool. We run the system around it.
ClickFunnels is one part of a stack. We build and run the revenue system it plugs into.
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