ClickFunnels

ClickFunnels is a sales funnel builder designed to convert website visitors into paying customers.

Updated April 2026

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Marketing OpsAI Marketing ToolsE-commerce ToolsSales Tools
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Overview: What is ClickFunnels?

The platform provides drag-and-drop tools that require no technical skills. It combines landing pages, order forms, email marketing, and analytics in one place.

ClickFunnels lets businesses create complete sales funnels without coding or design expertise. Users can build landing pages, set up order forms, and configure upsell paths within a single day. The platform serves online stores, course creators, and marketers who want to streamline their sales process. It includes built-in CRM functionality, email marketing capabilities, and business analytics. While it handles funnel creation and management well, it is not intended as a full ecommerce platform or advanced email automation system. The focus remains on guiding prospects through structured buying journeys.

Fit: Ideal customer profile.

Creators, course builders, and small online businesses that want to convert visitors into customers without technical complexity.

  • Seed
  • SMB
  • Mid-market

Capabilities

Key features.

01

Drag-and-drop funnel builder

02

Landing page and survey creation

03

Built-in email marketing tools

04

Order forms and upsell pages

05

Online course and store builder

06

CRM and contact management

07

Marketing workflow automation

08

Business analytics and tracking

09

Custom domain support

10

Affiliate management center

Usage

How to use ClickFunnels.

Teams start by selecting a funnel template or building one from scratch using the drag-and-drop editor. They connect order forms, configure upsells, and link email sequences to automate the customer journey. Analytics dashboards let users track conversion rates and adjust funnel steps based on performance data.

Cost

Pricing.

$81/ Per workspace

Starts at $81/mo billed annually for the Launch plan. A 14-day free trial is available.

Launch

$81.00

  • 1 workspace
  • 2 team members
  • 10K contacts
  • 50K emails/mo
  • 3 courses
  • 5 custom domains

Scale

$164.00

  • 5 workspaces
  • 5 team members
  • 75K contacts
  • 300K emails/mo
  • 6 courses
  • unlimited domains

Optimize

$248.00

  • 10 workspaces
  • 10 team members
  • 150K contacts
  • 750K emails/mo
  • 10 courses
  • priority support

Dominate

$5997.00

  • 20 workspaces
  • 20 team members
  • 400K contacts
  • 1.2M emails/mo
  • 20 courses
  • VIP support

At a glance

Quick facts.

Stack position
Marketing Ops
Category
AI Marketing Tools, E-commerce Tools, Sales Tools
Best for
Seed, SMB, Mid-market
Pricing
From $81/Per workspace

Subcategories

  • Landing Page Builders
  • Sales Funnel
  • Workflow Automation

Questions

Frequently asked.

How do you use ClickFunnels?

Use the drag-and-drop editor to build sales funnels that guide visitors toward a purchase. Automate follow-up emails and manage contacts from one dashboard.

What does ClickFunnels cost?

Annual billing starts at $81 per month for the Launch plan and goes up to $5,997 per year for the Dominate tier. Monthly billing is also available at higher rates.

Why should you choose ClickFunnels?

It bundles funnel building, course hosting, CRM, and email marketing into a single platform. Pre-built templates and AI tools help teams launch quickly.

How does ClickFunnels work?

The platform creates structured funnels that lead visitors through a series of steps to buy, subscribe, or enroll. Each step is customizable with pages, forms, and automated triggers.

Is there a free version of ClickFunnels?

There is no permanent free plan. The platform offers a 14-day free trial to test features before committing.

Does ClickFunnels have an affiliate program?

Yes. The platform includes an affiliate center where users can manage referral partnerships and track commissions.

Talk to us: Pick the tool. We run the system around it.

ClickFunnels is one part of a stack. We build and run the revenue system it plugs into.

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