Constant Contact
Constant Contact is a digital marketing platform focused on email, SMS, and social media campaigns.
Updated October 2026
Overview: What is Constant Contact?
It gives small businesses a simple way to build lists, create campaigns, and track results. The platform combines drag-and-drop editing with AI tools to speed up content creation.
Constant Contact helps small businesses and marketing agencies run email, SMS, and social media campaigns from a single dashboard. Users choose from over 600 templates, customize them with a drag-and-drop editor, and send or schedule messages in minutes. Built-in AI assists with writing subject lines and body copy to improve engagement rates. The platform also covers event promotion, ecommerce product marketing, and social media scheduling. Reporting tools let teams track opens, clicks, and conversions in real time. It integrates with popular apps but does not replace a full CRM, so it works best alongside one.
Fit: Ideal customer profile.
Small businesses, franchises, and marketing agencies that need a straightforward way to manage email, social, and SMS campaigns.
- Seed
- SMB
- Mid-market
Capabilities
Key features.
01
Drag-and-drop email editor
02
Over 600 customizable templates
03
AI content generation
04
SMS marketing and reporting
05
Social media scheduling tools
06
A/B testing for subject lines
07
Automated email workflows
08
Ecommerce and event promotion
09
Real-time campaign reporting
10
Multi-account management for agencies
Usage
How to use Constant Contact.
Teams pick a template, customize it using the drag-and-drop editor or AI content generator, then send or schedule the campaign. Automated workflows handle welcome emails, follow-ups, and nurture sequences without manual effort. Users track performance through built-in reports and adjust future sends based on open and click data.
Cost
Pricing.
$12
Starts at $12 per month for the Lite plan. A 30-day free trial is available.
Lite
$12.00
- Email editor drag-drop
- AI content generator
- 600+ email templates
- Essential email tools
- Basic reporting
- 0-500 contacts
Standard
$35.00
- Includes Lite features
- Prebuilt AI automations
- A/B testing
- Advanced reporting
- Email & social scheduler
- 0-500 contacts
Premium
$80.00
- Includes Standard features
- Custom automations unlimited
- Personalized email content
- SMS campaigns reporting
- Targeted ads
- SEO recommendations
At a glance
Quick facts.
- Stack position
- Marketing Ops
- Category
- AI Sales Tools, Sales Tools
- Best for
- Seed, SMB, Mid-market
- Pricing
- From $12
Subcategories
- AI Content Writing
- AI Copywriting
- Copywriting
Questions
Frequently asked.
How do you get started with Constant Contact?
Pick a template, customize it with the drag-and-drop editor or AI tools, then send or schedule your campaign. The workflow is designed for beginners and takes just a few clicks.
What does Constant Contact cost?
Plans start at $12 per month for Lite, $35 for Standard, and $80 for Premium. Annual billing and nonprofit discounts are available.
Why should you pick Constant Contact over alternatives?
It combines email, SMS, and social marketing in one place with strong deliverability rates and AI-assisted writing. The interface is built for non-technical users who want fast results.
What does Constant Contact actually do?
It manages email, social, and SMS marketing through customizable templates, automation workflows, and real-time reporting. Users can also promote events and ecommerce products from the same platform.
Is there a free version of Constant Contact?
There is no permanent free plan, but the platform offers a 30-day trial with full access to all marketing tools. After the trial ends, a paid subscription is required.
Does Constant Contact have a partner or affiliate program?
Yes, agencies and marketers can join the partner program to earn recurring commissions on referrals. Partners get resources and support to help onboard referred clients.
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