Freckle

Freckle is an AI-driven data enrichment tool that fills gaps in your CRM records.

Updated April 2026

EnrichmentAI Marketing ToolsData Sources

Overview: What is Freckle?

It pulls information from over 40 providers to keep contact and company profiles complete. Teams manage everything through a spreadsheet-style interface connected directly to their existing systems.

Freckle automates the process of cleaning and augmenting CRM data by leveraging artificial intelligence and multiple external data sources. Users can request specific data points using natural language, and the platform returns verified information without requiring manual research. The tool integrates directly with HubSpot and supports CSV uploads or webhook connections for flexible data ingestion. Teams work within a familiar spreadsheet interface to review, edit, and sync enriched records back to their CRM. Freckle also provides custom lead scoring powered by AI to help prioritize outreach efforts. Pricing is based on a credit system, charging only for successful results rather than every query.

Fit: Ideal customer profile.

RevOps teams at startups and mid-market companies using HubSpot who need automated CRM data enrichment and cleaning.

Seed
SMB
Mid-market

Capabilities

Key features.

Auto-enriches every CRM record

Natural language data requests

Works with incomplete data

Automatic sync to connected CRMs

Spreadsheet-style interface

AI-powered custom lead scoring

Pulls from 40+ data providers

HubSpot integration included

Pay per result, not per query

Unlimited users on all plans

Usage

How to use Freckle.

Connect your CRM or upload a CSV file to start enriching records. Use the spreadsheet interface to request specific data points or let the AI auto-enrich your entire database. Sync the updated information back to HubSpot or other connected tools automatically.

Cost

Pricing.

$99/ Per credit

Free plan available with 500 credits. Pro plan starts at $99/month for 2,500 credits.

Free

$0.00

500 credits
Unlimited users
Web search
Email enrich
Phone enrich (5)
HubSpot integration

Pro

$99.00

2,500+ credits
Unlimited users
Phone enrich (5)
Waterfall enrich
Premium support
HubSpot integration

At a glance

Quick facts.

Stack position: Enrichment
Category: AI Marketing Tools, Data Sources
Best for: Seed, SMB, Mid-market
Pricing: From $99/Per credit

Subcategories

AI CRM
Data Enrichment
Integrations & Workflows
Phone Number Finders

Questions

Frequently asked.

How do you get started with Freckle?

Import your data through HubSpot, webhooks, or a CSV file. Then use the spreadsheet interface to enrich records with the data points you need.

What does Freckle cost?

A free plan includes 500 credits with unlimited users. The Pro plan starts at $99 per month and provides 2,500 credits.

What makes Freckle a good choice for data enrichment?

The platform is straightforward to use and charges only for successful results. It gives every team member access to CRM enrichment without per-seat fees.

How does Freckle enrich CRM records?

AI agents query over 40 data providers based on your natural language requests. The tool fills in missing fields and updates records automatically.

Is there a free version of Freckle?

Yes, the free plan provides 500 credits and unlimited user access. It includes core enrichment features like web search, email, and phone enrichment.

What integrations does Freckle support?

Freckle connects directly with HubSpot and works alongside tools like Zapier, HeyReach, and Instantly. These integrations help streamline CRM data workflows.

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