LeadPost

LeadPost identifies anonymous website visitors and returns actual names, emails, and addresses for a significant portion of that traffic.

Updated April 2026

EnrichmentSales Tools

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Overview: What is LeadPost?

It replaces vague IP-based guesses with verified contact information. Teams use it to generate leads from visitors who never fill out a form.

LeadPost is a visitor identification platform built for businesses and agencies that want to convert more of their existing website traffic into actionable leads. The tool captures person-level contact data rather than relying solely on company-level IP lookups. Users add a single line of code to their site to begin receiving identified leads, often within a short window after deployment. The platform supports both B2B lead routing and B2C targeting use cases. It also includes built-in retargeting capabilities across email, social, display, and direct mail channels. Data handling follows privacy-first practices and complies with relevant regulations.

Fit: Ideal customer profile.

Agencies and businesses that want to capture qualified leads from existing website traffic without requiring visitors to submit forms.

SMB
Mid-market

Capabilities

Key features.

Identifies anonymous website visitors

Returns person-level contact details

Supports B2B and B2C workflows

Privacy-first compliant data onboarding

Built-in multichannel retargeting

Agency dashboard for multiple clients

One line of code for deployment

Direct CRM integrations

No reliance on third-party cookies

Usage

How to use LeadPost.

Teams install one line of JavaScript on their website to start identifying visitors and capturing contact records. Identified leads can be routed directly into a CRM or used to launch retargeting campaigns across email, social, display, and direct mail. Agencies managing multiple clients can oversee separate accounts from a single dashboard.

Cost

Pricing.

$199/ Per credit

Starts at $199/mo for the Standard plan with up to 250 leads. A 14-day free trial is available.

Standard

$199.00

Up to 250 leads
Website Visitor ID
Third-Party Opt-In
One-Click Integrations
Integrated Retargeting
Email & Ticket Support

Advanced

$349.00

Up to 500 leads
Website Visitor ID
Third-Party Opt-In
Priority Email Support
Integrated Retargeting
One-Click Integrations

Premium

$649.00

Up to 1,000 leads
Website Visitor ID
Third-Party Opt-In
Priority Email Support
Integrated Retargeting
One-Click Integrations

At a glance

Quick facts.

Stack position: Enrichment
Category: Sales Tools
Best for: SMB, Mid-market
Pricing: From $199/Per credit

Subcategories

Data Enrichment
Visitor Identification

Questions

Frequently asked.

How do you get started with LeadPost?

Insert one line of code on your website to begin identifying visitors and capturing their contact information. You can then route those leads into your CRM or launch retargeting campaigns.

What does LeadPost cost?

The Standard plan starts at $199 per month for up to 250 identified leads. Higher tiers are available for teams needing 500 or 1,000 leads per month.

Why use LeadPost over other visitor identification tools?

It delivers person-level contact data instead of vague IP estimates, and it includes native multichannel retargeting. The platform also avoids reliance on third-party cookies.

How does LeadPost identify website visitors?

The platform uses privacy-compliant data onboarding to match anonymous visitors to real contact records. Matched data is then enriched and made available for outreach or ad targeting.

Is there a free trial for LeadPost?

Yes, LeadPost offers a 14-day free trial that lets you capture up to 100 B2B leads. No credit card is required to start.

Does LeadPost have a partner or agency program?

LeadPost runs an Agency Partner Program that includes white-label options and discounted pricing. It is designed for teams managing multiple client accounts.

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