Leadforensics
Lead Forensics is a B2B website visitor identification platform.
Updated April 2026
Overview: What is Leadforensics?
It matches business IP addresses against a large database to reveal which companies visit your site. This allows sales and marketing teams to act on previously hidden demand.
The software tracks incoming website traffic and reverse-looks up the business IP addresses to identify the organizations behind each visit. Users receive instant alerts when target accounts land on their pages, which helps accelerate pipeline generation. The platform integrates directly with existing CRM and marketing automation systems to route high-intent prospects to the right reps. It does not replace email platforms or full marketing automation suites. Instead, it layers visitor intelligence on top of those systems to support outbound and account-based strategies. Teams use it to discover net-new leads, monitor existing accounts, and measure campaign effectiveness.
Fit: Ideal customer profile.
B2B sales, marketing, and account management teams at mid-market and enterprise companies seeking to convert anonymous web traffic into qualified leads.
- Mid-market
- Enterprise
- SMB
Capabilities
Key features.
01
Identifies anonymous B2B website visitors
02
Sends instant prospect visit alerts
03
Integrates with major CRM platforms
04
Provides detailed visitor journey insights
05
Supports targeted lead generation
06
Captures marketing campaign attribution data
07
Routes high-value leads to sales reps
08
Maintains a large matched IP database
Usage
How to use Leadforensics.
Teams place a tracking script on their website to begin capturing visitor data. Identified companies appear in a dashboard or sync directly into a connected CRM. Sales reps receive real-time notifications when priority accounts browse the site, allowing them to follow up while interest is high. Marketing teams can use the data to build retargeting audiences and analyze which campaigns drive the most valuable traffic.
Cost
Pricing.
Pricing not listed; talk to sales.
Pricing is unlisted and requires a sales conversation. A seven-day free trial is available.
At a glance
Quick facts.
- Stack position
- Intent Data
- Category
- Data Sources, Sales Tools
- Best for
- Mid-market, Enterprise, SMB
- Pricing
- Pricing not listed; talk to sales.
Subcategories
- Visitor Identification
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Questions
Frequently asked.
How do you set up Lead Forensics?
Add the tracking code to your website to start collecting data. You can then view visitor details in the portal or sync them to your CRM.
What does Lead Forensics cost?
Pricing scales based on your website traffic volume and requires a custom quote. You can start with a free trial to evaluate the data before committing.
What makes Lead Forensics different from competitors?
It uses one of the largest matched business IP databases available. This allows it to identify a higher percentage of B2B visitors and deliver more actionable leads.
How does Lead Forensics identify website visitors?
The platform detects the business IP addresses of devices loading your website. It then matches those addresses to company records and contact details.
Is there a free version of Lead Forensics?
There is no permanent free plan available. The company does offer a one-week trial with no obligation to purchase.
Does Lead Forensics offer a partner program?
Yes, the company supports partnership integrations. These collaborations help users maximize their lead generation and sales workflows.
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