Hoopla

Hoopla provides a gamification platform built for sales organizations.

Updated April 2026

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Overview: What is Hoopla?

It turns CRM data into live leaderboards, contests, and alerts displayed on office screens or shared channels. The platform aims to boost rep engagement and accelerate pipeline velocity.

Hoopla connects directly to a company's CRM to pull real-time performance metrics. Managers can configure sales contests, rankings, and achievement broadcasts without manual data entry. The system displays updates on TV monitors in the office or pushes notifications through integrations like Slack and Microsoft Teams. Reps receive immediate visibility into their standing relative to peers, which encourages consistent effort. Organizations use the tool to align teams around key metrics and celebrate wins as they happen. The platform focuses on creating a competitive yet collaborative environment to drive revenue outcomes.

Fit: Ideal customer profile.

Sales organizations with ten or more reps looking to increase motivation and visibility through gamified performance tracking.

  • Mid-market
  • Enterprise
  • Series B+

Capabilities

Key features.

01

Live leaderboards and rankings

02

Configurable sales contests and challenges

03

Real-time CRM data synchronization

04

TV and screen broadcasting for office environments

05

Slack and Microsoft Teams integrations

06

Automated performance alerts and announcements

07

Customizable metrics and KPI tracking

08

Mobile app access for remote teams

09

Team and individual competition modes

10

Performance analytics and reporting

Usage

How to use Hoopla.

Teams connect Hoopla to their existing CRM system and select the metrics they want to track. Managers then set up contests, define goals, and configure broadcast channels to display real-time updates. Reps interact with leaderboards and receive notifications as deals progress.

Cost

Pricing.

Pricing not publicly listed.

At a glance

Quick facts.

Stack position
Enablement
Category
Enablement, Sales Tools
Best for
Mid-market, Enterprise, Series B+
Pricing
Pricing not publicly listed.

Subcategories

  • Gamification
  • Sales Motivation

Talk to us: Pick the tool. We run the system around it.

Hoopla is one part of a stack. We build and run the revenue system it plugs into.

Talk to Phi