What is Postal?
Postal is an experience marketing platform built for business gifting. Teams use it to select, personalize, and ship gifts to prospects, customers, and employees. The platform connects to existing sales and marketing tools to automate workflows and measure impact.
Postal provides a centralized hub for corporate gifting and branded swag programs. Users browse a curated marketplace of physical and digital gifts, then personalize items before sending. The platform handles logistics including inventory management, shipping, and delivery tracking. Automated workflows let teams trigger gifts based on CRM events or specific dates. Reporting tools capture engagement data so teams can tie gifting activity to pipeline and retention outcomes. Integrations with major CRM and marketing automation systems keep everything connected.
Ideal Customer Profile
B2B teams in sales, marketing, customer success, or HR who want to strengthen relationships through automated, trackable gifting programs.
Key Features
- Browse a curated global gift marketplace
- Personalize gifts with custom messages and branding
- Automate gifting workflows from CRM triggers
- Manage branded swag inventory in one place
- Schedule gifts for birthdays and milestones
- Track delivery status and recipient engagement
- Measure campaign performance with reporting dashboards
- Integrate with major CRM and marketing platforms
- Support digital and physical gift options
How to use Postal
Teams connect Postal to their CRM, then build gifting campaigns triggered by deal stage changes, closed-won dates, or employee milestones. Users select items from the marketplace, add personalization, and set send rules. Delivery and engagement metrics flow back into the CRM for reporting.
Pricing
Pricing not listed; talk to sales.
Pricing is not publicly listed and requires a sales conversation.
Frequently Asked Questions
How do teams use Postal?
Users pick items from the marketplace, add personalization, and send or schedule deliveries. The platform tracks shipping status and recipient engagement in one dashboard.
What does Postal cost?
Pricing depends on company size and usage volume. Buyers pay an annual subscription plus the cost of gifts that recipients accept.
Why should teams choose Postal?
It centralizes the entire gifting process from selection through measurement. Automated workflows save time while reporting ties gifting activity to business outcomes.
How does the Postal platform work?
The platform provides a single interface to browse gifts, personalize them, automate sends based on triggers, and track results. Everything syncs with connected CRM and marketing tools.
Is Postal free to use?
No. Postal charges an annual platform fee along with per-gift costs. There is no free tier available.
Does Postal integrate with other tools?
Yes. Postal connects with CRM, marketing automation, and sales engagement platforms. It also partners with logistics providers to handle fulfillment.
