Troops.ai

Troops.ai is a revenue automation platform that integrates with messaging tools like Slack and Microsoft Teams. It surfaces CRM data and workflows directly where sales teams communicate. The platform aims to reduce manual CRM work and keep reps focused on selling.

Troops.ai connects CRM systems such as Salesforce and HubSpot to collaboration channels, allowing sales teams to interact with customer data without switching tabs. The platform sends automated notifications for deal updates, pipeline changes, and follow-up reminders. Reps can log activities, update opportunities, and acknowledge tasks directly from their chat interface. Managers gain visibility into team performance through real-time reporting surfaced in shared channels. By embedding revenue workflows into existing communication habits, the tool reduces friction in data entry and deal tracking. This approach helps organizations maintain cleaner CRM data and faster response times on critical deals.