wetracked.io
wetracked.io is a server-side ad tracking tool that sends purchase and checkout events from Shopify and WooCommerce stores back to Meta, Google, TikTok and other ad platforms, for ecommerce brands whose browser pixels miss sales.
Updated October 2026

Overview: What is wetracked.io?
Plans start at $49 a month for up to 500 orders, with a 14-day free trial (checked October 2026).
Browser pixels lose events to ad blockers, cookie limits and broken theme code, so ad platforms bid on part of the picture. wetracked.io records events from the store's back end, stitches sessions together and forwards them to each ad platform's own pixel, so you read results inside Ads Manager rather than another dashboard. It's built for direct-to-consumer stores running paid social and search, not for B2B pipeline tracking.
Fit: Ideal customer profile.
Shopify and WooCommerce brands, and the media buyers running their ads, who spend enough on paid social and search that missing conversions change budget decisions. Pricing scales by monthly orders. It isn't for B2B lead generation, and stores on custom or headless platforms should confirm support first.
- Meta and TikTok conversion tracking
- Shopify and WooCommerce stores
- Brands running several ad accounts
Capabilities
Key features.
01
Server-side tracking of purchases, checkouts, add to carts and page views
02
Forwarding to Meta, Google Ads, TikTok, Snapchat, Pinterest and X
03
Unlimited ad pixels per store, so several ad accounts get the same data
04
Shopify and WooCommerce connectors, plus checkout tools such as Funnelish, CheckoutChamp and Checkify
05
No UTM setup or code changes needed to start
06
Pulse Dashboard for ad revenue and spend in one view
07
Creative Analytics, in beta on Business and higher plans
Usage
How to use wetracked.io.
Install the free wetracked.io Connect app from the Shopify App Store, or the WooCommerce integration, then connect your ad accounts and pixels in the wetracked.io dashboard. The Shopify app asks for access to customer details, orders from the last 60 days and web pixels, which is worth clearing with whoever owns privacy. After setup, check that purchase events and order values arrive in each ad manager before trusting the numbers.
Cost
Pricing.
$49/ month
Monthly prices as listed on wetracked.io (checked October 2026). Annual billing saves 20%, which brings Starter to $39.20 a month. Plans are priced by monthly orders, not ad spend, and every plan includes all ad channels and unlimited pixels. The Shopify connector app is free; the platform is billed by wetracked.io.
Starter
$49.00
- Up to 500 orders a month
- Up to 3 stores
- All ad channels
Business
$149.00
- Up to 3,000 orders a month
- Up to 5 stores
- Creative Analytics (beta)
Scale-up
$249.00
- Up to 7,500 orders a month
- Up to 10 stores
Enterprise
- Over 7,500 orders a month
- Unlimited stores
- Quote from sales
At a glance
Quick facts.
- Stack position
- Analytics
- Category
- E-commerce Tools
- Best for
- Meta and TikTok conversion tracking, Shopify and WooCommerce stores, Brands running several ad accounts
- Pricing
- From $49/month
Subcategories
- Conversion Tracking
- Data Attribution
Questions
Frequently asked.
How much does wetracked.io cost?
Starter is $49 a month for up to 500 orders, Business $149 for 3,000 and Scale-up $249 for 7,500, with 20% off on annual billing. Larger stores get a custom quote (checked October 2026).
How is wetracked.io different from Meta's Conversions API?
The Conversions API is the channel Meta accepts server events through. wetracked.io is a service that collects the events from your store, enriches and deduplicates them, and sends them through those APIs to Meta and the other ad platforms.
Does wetracked.io work outside Shopify?
It supports WooCommerce and several checkout tools, including Funnelish, CheckoutChamp, Checkify and Sticky.io. Custom or headless stores should check with the vendor, as one independent review notes there's no broadly documented public API.
What are wetracked.io's limits?
It improves the data sent to ad platforms; it doesn't identify anonymous visitors or replace your analytics. Reviewers call the dashboard basic, and a few Shopify reviews report results that looked different after the trial ended.
What are the alternatives to wetracked.io?
Cometly, Wicked Reports and RedTrack focus on attribution across channels rather than only fixing pixel data. On Shopify, Littledata and Triple Whale are common comparisons.
Compare
wetracked.io alternatives.
Talk to us: Pick the tool. We run the system around it.
wetracked.io is one part of a stack. We build and run the revenue system it plugs into.
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