Winmo
Winmo is a sales intelligence tool for people who sell to advertisers and their agencies, such as media sales teams, agencies, adtech companies and sponsorship sellers.
Updated October 2026
Overview: What is Winmo?
It maps which agency handles which brand, shows where brands spend on media and predicts agency reviews. US pricing isn't published and is quoted by sales (checked October 2026).
Winmo says it tracks the decision-makers behind more than $100 billion in marketing spend, with about 230,000 contacts across brands, agencies and parent companies. Its in-house research team forecasts agency reviews and campaign launches 3 to 18 months out. In a team selling media or adtech, it sits at the list-building stage: it shows which brands are about to move budget and who owns that budget, before the CRM and sequencer take over.
Fit: Ideal customer profile.
Media and publisher ad sales teams, agency new business leads, adtech sellers and sports or event sponsorship sellers working the US and UK. It isn't a general B2B database: one independent comparison notes it covers the US and UK only, is strongest on large national advertisers and has no data on buyers outside marketing.
- Selling to national advertisers
- Agency new business
- Timing outreach to agency reviews
Capabilities
Key features.
01
Brand-to-agency maps showing which agency holds which account, and who owns it
02
Agency review and campaign launch predictions 3 to 18 months ahead
03
Media spend views by brand and channel
04
Filters for territory, planning and buying windows, trigger events and sports sponsorships
05
Daily alerts on agency changes, marketer moves and spend surges
06
Contacts researched and checked by an in-house team
07
Contact export to Salesforce and HubSpot
Usage
How to use Winmo.
Most teams start by building a target list with Winmo's filters, such as brands in a territory with a planning window next quarter, then set alerts for agency reviews, marketer moves and spend shifts on those accounts. Contacts export to Salesforce or HubSpot. One independent comparison says Microsoft Dynamics is supported too, and that the CRM connector and API are sold as add-ons. Reps then work the list in their sequencer.
Cost
Pricing.
Quote only
Winmo doesn't publish US prices, and every plan is quoted through sales (checked October 2026). One independent comparison lists a UK starting price of $9,495 a year for Winmo Core and says contracts are annual and renew automatically unless canceled with 30 days' notice. Older Winmo pages show different figures, so ask for a current quote.
At a glance
Quick facts.
- Stack position
- Prospecting Data
- Category
- Data Sources
- Best for
- Selling to national advertisers, Agency new business, Timing outreach to agency reviews
- Pricing
- Quote only
Subcategories
- Prospecting Database
Questions
Frequently asked.
How much does Winmo cost?
Winmo quotes every US plan through sales and doesn't publish prices (checked October 2026). One independent comparison puts the UK Winmo Core plan at $9,495 a year.
What is WinmoEdge?
WinmoEdge is Winmo's prediction feature. It flags brands likely to review their agency or launch campaigns, 3 to 18 months ahead, from signals such as marketer job changes and spend shifts. Winmo says its predictions are 81% accurate; that's the vendor's own figure.
Does Winmo integrate with Salesforce and HubSpot?
Yes, contacts export to both. One independent comparison adds Microsoft Dynamics and says the CRM connector is a paid add-on, so confirm it's in your quote.
What are Winmo's limits?
One independent comparison notes it covers only the US and UK, is strongest on large national advertisers and has no data on buyers outside marketing. There's also no self-serve trial.
What are the alternatives to Winmo?
ZoomInfo, Apollo and Cognism are broader B2B contact databases with more coverage outside advertising, but they aren't built around brand and agency relationships.
Compare
Winmo alternatives.
Talk to us: Pick the tool. We run the system around it.
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