What is Luru?
Luru is an AI sales development platform that runs outbound campaigns across email, phone, and LinkedIn. It handles prospecting, research, and personalized messaging in one workspace. The goal is booking qualified meetings with minimal manual effort from reps.
Luru operates as a revenue workspace that automates the full outbound workflow. It identifies prospects, researches their intent signals, and crafts personalized messages tailored to each contact. Campaigns run simultaneously across email, phone, and LinkedIn without requiring reps to switch tools. The AI adapts messaging in real time based on objection handling and response patterns. CRM syncing keeps all activity data current without manual entry. The platform continuously learns from outcomes to improve future outreach performance.
Ideal Customer Profile
Early-stage and growth-stage sales teams that want to scale outbound without adding headcount.
Key Features
- AI-generated outreach messages
- Multi-channel campaign execution
- Automated email, phone, and LinkedIn
- Real-time objection handling
- Built-in prospect research
- CRM sync and integration
- Continuous performance optimization
- End-to-end campaign automation
- Contact and campaign analytics
How to use Luru
Teams define their ideal customer profile and launch multi-channel campaigns from the workspace. The AI agent handles prospecting, message personalization, and follow-up sequences automatically. Reps monitor performance through the dashboard and step in when meetings are booked or handoffs are needed.
Pricing
Starts at $500 per agent per month for the Standard plan. Free trial available.
Frequently Asked Questions
How do you get started with Luru?
Define your target customer profile, then launch automated campaigns across multiple channels. The AI manages prospecting, outreach, and meeting scheduling from there.
What does Luru cost?
The Standard plan is $500 per agent per month, covering up to 1,000 contacts. A free trial is available to test the platform first.
Why use Luru over other outbound tools?
It generates human-quality messages that avoid the robotic tone common in automated outreach. Teams book more qualified meetings with less manual effort.
How does the platform actually work?
Luru identifies leads, researches their intent, and writes personalized outreach messages. It then runs campaigns across email, LinkedIn, and phone to drive responses.
Is there a free version of Luru?
There is no permanent free plan. However, Luru offers a free trial with full feature access so teams can evaluate the platform.
Does Luru integrate with existing sales tools?
Luru syncs with major CRM platforms to keep contact and activity data current. Specific partnership or integration details beyond CRM syncing are not documented.
