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Tools · Luru

Luru

Automated multi-channel outreach that sounds human.

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AI SDRAI Sales ToolsData SourcesSales Tools
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Overview

What is Luru?

Luru is an AI sales development platform that runs outbound campaigns across email, phone, and LinkedIn. It handles prospecting, research, and personalized messaging in one workspace. The goal is booking qualified meetings with minimal manual effort from reps.

Luru operates as a revenue workspace that automates the full outbound workflow. It identifies prospects, researches their intent signals, and crafts personalized messages tailored to each contact. Campaigns run simultaneously across email, phone, and LinkedIn without requiring reps to switch tools. The AI adapts messaging in real time based on objection handling and response patterns. CRM syncing keeps all activity data current without manual entry. The platform continuously learns from outcomes to improve future outreach performance.

Fit

Ideal customer profile.

Early-stage and growth-stage sales teams that want to scale outbound without adding headcount.

  • Seed
  • Series A
  • SMB

Capabilities

Key features.

01

AI-generated outreach messages

02

Multi-channel campaign execution

03

Automated email, phone, and LinkedIn

04

Real-time objection handling

05

Built-in prospect research

06

CRM sync and integration

07

Continuous performance optimization

08

End-to-end campaign automation

09

Contact and campaign analytics

Usage

How to use Luru.

Teams define their ideal customer profile and launch multi-channel campaigns from the workspace. The AI agent handles prospecting, message personalization, and follow-up sequences automatically. Reps monitor performance through the dashboard and step in when meetings are booked or handoffs are needed.

Cost

Pricing.

$500/ Per seat

Starts at $500 per agent per month for the Standard plan. Free trial available.

Standard

$500.00

At a glance

Quick facts.

Stack position
AI SDR
Category
AI Sales Tools, Data Sources, Sales Tools
Best for
Seed, Series A, SMB
Pricing
From $500/Per seat

Subcategories

  • AI Automation
  • AI SDR
  • Workflow Automation

Questions

Frequently asked.

How do you get started with Luru?

Define your target customer profile, then launch automated campaigns across multiple channels. The AI manages prospecting, outreach, and meeting scheduling from there.

What does Luru cost?

The Standard plan is $500 per agent per month, covering up to 1,000 contacts. A free trial is available to test the platform first.

Why use Luru over other outbound tools?

It generates human-quality messages that avoid the robotic tone common in automated outreach. Teams book more qualified meetings with less manual effort.

How does the platform actually work?

Luru identifies leads, researches their intent, and writes personalized outreach messages. It then runs campaigns across email, LinkedIn, and phone to drive responses.

Is there a free version of Luru?

There is no permanent free plan. However, Luru offers a free trial with full feature access so teams can evaluate the platform.

Does Luru integrate with existing sales tools?

Luru syncs with major CRM platforms to keep contact and activity data current. Specific partnership or integration details beyond CRM syncing are not documented.

Pick the tool. We run the system around it.

Luru is one part of a stack. Phi builds and operates the revenue system the whole stack plugs into.