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Supply Chain & LogisticsTools · Factors
Factors
Unify buyer intent signals to drive faster pipeline growth.
Overview
What is Factors?
Factors is a B2B demand generation platform that tracks and analyzes buyer behavior across channels. It uses AI to identify high-intent accounts and recommend next actions. Teams use it to unify scattered signals into targeted campaigns that convert.
Factors helps marketing and sales teams capture intent data from websites, ad networks, CRM systems, and third-party sources in one place. The platform identifies anonymous website visitors and segments accounts based on behavioral signals. Users can launch targeted advertising campaigns on LinkedIn and Google directly from the dashboard. AI-driven insights suggest the next best action for sales outreach and engagement. Revenue attribution tools measure channel performance so teams know which efforts drive pipeline. The product integrates with existing CRM, advertising, and communication tools without disrupting current workflows.
Fit
Ideal customer profile.
Marketing and sales teams at startups, scale-ups, and enterprises who need to track buyer intent and run targeted campaigns from a single platform.
- Seed
- Series A
- Series B+
Capabilities
Key features.
01
Identifies anonymous website visitors automatically
02
Tracks clicks and intent across multiple channels
03
Segments and prioritizes accounts by engagement
04
Runs targeted LinkedIn and Google ad campaigns
05
Delivers AI-powered account intelligence insights
06
Simplifies revenue attribution and analytics
07
Unifies intent signals from CRM and ad platforms
08
Triggers real-time sales alerts for active buyers
09
Integrates with existing GTM stack tools
Usage
How to use Factors.
Teams connect their website, CRM, and ad platforms to start capturing intent data across touchpoints. The system identifies visitors, scores accounts by engagement level, and triggers alerts when buying signals spike. Marketers then launch targeted ad campaigns while sales reps receive prioritized account lists for outreach.
Cost
Pricing.
$29/ Per seat
Offers a Free plan for up to 5,000 users with paid tiers scaling to Enterprise level.
Free
$0.00
Basic
$N/A
Growth
$N/A
Enterprise
$N/A
At a glance
Quick facts.
- Stack position
- Analytics
- Category
- AI Marketing Tools, AI Sales Tools, Data Sources, Linkedin Tools, Sales Tools
- Best for
- Seed, Series A, Series B+
- Pricing
- From $29/Per seat
Subcategories
- AI Account Research
- AI Data Insights
- AI Funnel Builders
- AI Lead Intelligence
- AI Lead Management
- AI Sales Funnel
- AI Visitor Identification
- AI Visitor Tracking
- Sales Intelligence & Buyer Intent
- Sales Triggers & Intelligence
- Visitor Identification
- Workflow Automation
Follow Factors
Questions
Frequently asked.
How do you get started with Factors?
Connect your website, CRM, and ad accounts to begin capturing intent data. The platform then identifies visitors, segments accounts, and powers targeted outreach automatically.
What does Factors cost?
A free plan covers up to 5,000 tracked users with basic features. Paid tiers scale from Basic through Enterprise with increasing user limits, seats, and support levels.
What makes Factors different from competitors?
It combines visitor identification, intent tracking, ad orchestration, and revenue attribution in one platform. AI agents surface hidden buyer journeys and suggest next actions to accelerate pipeline.
How does Factors capture and use intent data?
The platform identifies anonymous site visitors and pulls signals from ads, CRM, and third-party sources. It then scores accounts, triggers sales alerts, and measures which channels drive revenue.
Is there a free version of Factors?
Yes, the Free plan tracks up to 5,000 users and 200 companies per workspace. It includes basic dashboards and one month of data retention to explore core capabilities.
Does Factors offer a partner program?
Yes, Factors runs a Partner program for collaboration on demand generation strategies. Partners can help optimize GTM efforts and expand platform impact across organizations.
Compare
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Pick the tool. We run the system around it.
Factors is one part of a stack. Phi builds and operates the revenue system the whole stack plugs into.