What is Piwik PRO?
Piwik PRO provides a secure analytics platform designed for organizations that handle sensitive data. It combines web analytics, tag management, consent management, and a customer data platform in one suite. Healthcare marketers use it to track patient journeys while meeting strict compliance requirements.
Piwik PRO is an all-in-one analytics platform built around data privacy and regulatory compliance. It gives marketing teams full control over how visitor data is collected, stored, and activated across digital properties. The platform includes four integrated modules: Analytics, Tag Manager, Consent Manager, and Customer Data Platform. Data processing happens without sampling, which means reports reflect complete user activity rather than estimates. Teams can deploy server-side tracking to reduce reliance on client-side scripts and improve data accuracy. Dashboards are customizable, allowing marketers to surface the metrics most relevant to patient engagement and campaign performance.
Ideal Customer Profile
Healthcare organizations and regulated-industry marketers who need compliant analytics to collect and activate patient data securely.
Key Features
- HIPAA-compliant data collection and storage
- Unsampled analytics reporting
- Built-in tag management
- Consent management module included
- Customer data platform for segmentation
- Server-side tracking and tagging
- Customizable marketing dashboards
- Patient journey mapping tools
- EU cloud hosting options
- Up to 25 months data retention
How to use Piwik PRO
Teams start by installing the tracking tag across their web properties and configuring consent banners through the built-in manager. From there, marketers build custom dashboards to monitor patient journeys, campaign attribution, and conversion events. The customer data platform module lets teams segment audiences and activate data across connected marketing tools.
Pricing
Starts at $35/mo for the Business plan. A 30-day free trial is available.
Frequently Asked Questions
What are the main use cases for Piwik PRO?
Teams use it to collect, analyze, and activate user data across its Analytics, Tag Manager, Consent Manager, and Customer Data Platform modules. It supports patient journey tracking, campaign attribution, and audience segmentation.
What does Piwik PRO cost?
The Business plan starts at $35 per month, while the Enterprise plan begins at $366 per month billed annually. Higher-usage deployments receive custom quotes.
Why should teams choose Piwik PRO over other analytics platforms?
It offers HIPAA-certified security, full data ownership, and unsampled reporting out of the box. Dedicated support and privacy-first architecture make it suitable for regulated industries.
How does Piwik PRO collect and process data?
The platform collects data through its integrated modules and processes everything without sampling. Customizable reports then turn that raw data into actionable marketing insights.
Is there a free version of Piwik PRO?
There is no permanent free tier, but the platform offers a 30-day free trial. Teams can test all features before committing to a paid plan.
Does Piwik PRO offer partnerships or integrations?
The company partners with healthcare and marketing organizations to deliver compliant data solutions. Integration options are available to connect the platform with existing marketing stacks.
